Refer a friend is one of the promotional tab, whose sole purpose is to attract new players to the Bingo site. ‘Refer a friend’ tab is available in almost all the Bingo sites to spread a word about their existence and credibility. Though, the basic purpose of “refer a friend” promotion is to publicise a Bingo site but it also gives a chance to existing Bingo players to earn some extra Bingo bonus points.

Now-a-days, most of the Bingo games are online to serve a large number of people by making them comfortably sit at home and enjoy the game. This was one of the reasons of proliferation of Bingo sites rapidly. But along with the process of proliferation, a large number of fraudulent Bingo sites are also on the run as huge amount of money is involved in Bingo businesses. That’s why now-a-days Bingo players trust the referred links more than any other Bingo link advertised anywhere in the world. Hence, it becomes necessary for the Bingo owners to publicise their platform through the word of mouth.

Though ‘tell a friend’ or ‘refer a friend’ is same as the word of mouth publicity, but way of doing it is a little different from the traditional way. As the world of Bingo is no more limited to your neighbourhood or city, the world of mouth publicity is also done by those who may not be related to the Bingo halls or do not generally know the owners of Bingo halls. Hence, if a Bingo player will exceptionally like any Bingo site, he or she will more likely to refer it to his or her friends through a wide array of social networking options available. Bingo players generally refer a friend through Twitter, Facebook, Orkut, AOL and Linkedin, etc.